Franchise Manager

The purpose of this qualification is to prepare a learner to function as a Franchise Manager. A Franchise Manager maintains relationships with and supports franchise partners, develops and maintains guidelines on franchisor policies and procedures and provides training, communicates promotions and other relevant information, evaluates franchisee performance and works with franchisees to continuously improve operations. A qualified learner will demonstrate the following key attributes: critical analysis, problem solving, decision making, analytical, synthesis, communication, systematic and technical. A qualified learner will be able to: • Plan, set up and maintain the franchisee relationship. • Oversee and evaluate franchising business performance. • Develop and maintain business growth and improvement plans. • Manage training and communication on franchising requirements and products.

The development of this qualification was supported by the Franchise Association of South Africa. The franchise business model plays an important role within the economy and more businesses are exploring the opportunity to franchise. In South Africa, in 2017, there were approximately 630 franchise systems totalling 39 000 franchise outlets. At that point, they contributed 12.5% to the economy and provided work for 325 000 people. This tendency is bound to expand considering that only 6.5% of South Africa's SMEs were franchised, compared to 30% in developed economies in the world. Franchisees are also embedded in their local communities through their local supply chains. The sustainability of the franchise system depends largely on competent Franchise Managers at both franchisor and franchisee level. Competent Franchise Managers will thus benefit the sector, society and the economy as proper management ensures economic sustainability of the franchise. Typical learners to this qualification include both new entrants into the sector and already employed people who aspire to grow within a franchise business system or outlet. In addition, people who plan to grow their business by franchising, are potential learners to this qualification. Learners will benefit from this qualification as successful completion will contribute to the full development of the learner by providing recognition, career progression and mobility within any franchise sector of the economy. As this qualification relates to business management, it allows for career progression opportunities and further studies in other areas of specialisation within the business management environment (where possible, examples of other areas of specialisation providing learning pathways may be given).

Recognition of Prior Learning (RPL): RPL for access to a qualification Learners will gain access to the qualification through RPL for Access as provided for in the QCTO RPL Policy. RPL for access is conducted by accredited education institution, skills development provider or workplace accredited to offer that specific qualification/part qualification. RPL for exemption of modules Learners who have acquired competencies of the modules of a qualification or part qualification will be credited for modules through RPL. RPL for access to the external integrated summative assessment: Accredited providers and approved workplaces must apply the internal assessment criteria specified in the related curriculum document to establish and confirm prior learning. Accredited providers and workplaces must confirm prior learning by issuing a statement of result. Entry Requirements: An NQF Level 4 qualification.

• Establish and maintain franchise relationships, applying legislative requirements and processes.
• Evaluate and analyse the performance of the franchise system and related processes.
• Develop business growth and improvement plans using appropriate methods, procedures and techniques.
• Establish processes to communicate and maintain franchise requirements, products and relationships.